How is Upbuild different from Supermetrics?

Different job. Supermetrics is built to move marketing data into warehouses, sheets and BI tools, and it is priced per data source. Upbuild is built for one destination: your AI assistant. One 99 dollar subscription covers all six platforms, roughly half the cost of a comparable single-source AI setup based on published pricing in July 2026.

MCP connector · 6 ad platforms · 37 tools

Ask your ad accounts anything.

Q: Is Upbuild read-only? Can it change my campaigns?

Read-only, by design. Every scope requested is the read variant the platform offers, and all 37 tools only fetch data. Upbuild cannot edit campaigns, tags, budgets or audiences.

Upbuild plugs Google Ads, GA4, GTM, Campaign Manager 360, DV360 and Meta Ads straight into Claude and ChatGPT. Read-only, per-user sign-in, live answers. No dashboards, no exports, no SQL.

Start your free 30-day trial → View pricing

Read-only scopes
Per-user OAuth
No card for trial
Claude + ChatGPT

claude.ai · Upbuild connected LIVE DATA

Illustrative sample output

Built by Uptimal, the martech team trusted by

MangoVodafoneKFCSamsungKerznerDubizzlePizza HutMarsVolkswagenISDIN

How it works

Live in two minutes. Literally.

No SDKs, no service accounts, no IT ticket. If you can paste a URL and click Sign in with Google, you are done.

Add the connector

In Claude or ChatGPT, add a custom connector and paste the Upbuild endpoint.

https://uptimal-mcp.billowing-sun-fc7b.workers.dev/mcp

Sign in

Authenticate with Google, and optionally link Meta Ads on the next screen. You only ever see accounts your logins already have access to.

Ask

37 read-only tools across six platforms answer in seconds. Your 30-day trial starts on the first call. Steal a prompt from the gallery below.

Coverage

Six platforms. One connector.

Every tool is read-only and returns live data from your own accounts. Expand a card to see exactly what your assistant can call.

Google Tag Manager

7 tools

Audit containers, tags, triggers and variables without opening the UI.

See the tools

gtm_list_accounts
gtm_list_containers
gtm_list_workspaces
gtm_list_tags
gtm_list_triggers
gtm_list_variables
gtm_live_version_summary

Google Analytics 4

3 tools

Run any report, realtime included, straight from a prompt.

See the tools

ga4_list_properties
ga4_run_report
ga4_realtime_report

Google Ads

4 tools

From account hierarchy to raw GAQL. Search terms, budgets, performance.

See the tools

gads_list_accessible_customers
gads_account_hierarchy
gads_search (raw GAQL)
gads_campaign_performance

Campaign Manager 360

11 tools

The deepest coverage in the lineup: Floodlight activities, configs, tags and full report runs.

See the tools

cm360_list_user_profiles
cm360_list_advertisers
cm360_list_campaigns
cm360_list_floodlight_activities
cm360_list_floodlight_groups
cm360_list_floodlight_configurations
cm360_get_floodlight_activity
cm360_get_floodlight_tag
cm360_get_floodlight_config
cm360_run_report
cm360_get_report_file

Display & Video 360

4 tools

Partners, advertisers, campaigns and line items at a glance.

See the tools

dv360_list_partners
dv360_list_advertisers
dv360_list_campaigns
dv360_list_line_items

Meta Ads

4 tools

Campaigns and insights, plus raw read-only Graph API access.

See the tools

meta_list_ad_accounts
meta_list_campaigns
meta_insights
meta_graph_get (read-only)

Plus ops tools on every plan: whoami · get_server_time · refresh_connection · manage_billing

Prompt gallery

Steal these prompts.

Copy one, paste it into your assistant, and watch it answer with your real numbers.

Summarize last month across Google Ads and Meta: spend, conversions, ROAS, top 5 campaigns.

uses: gads_campaign_performance · meta_insights

Chart my GA4 active users by month for the last year.

uses: ga4_run_report

Which CM360 advertisers have purchase-tracking Floodlight activities, and what are their lookback windows?

uses: cm360_list_floodlight_activities · cm360_get_floodlight_config

Show Google Ads search terms with spend but zero conversions last month.

uses: gads_search (GAQL)

List my GTM containers and what tags are live in my main container.

uses: gtm_list_containers · gtm_live_version_summary

Pull GA4 realtime active users and top pages right now.

uses: ga4_realtime_report

Why Upbuild

Built for one destination: your assistant.

Warehouse pipelines are great. But when the question is "what happened, and why", the fastest interface is a conversation. Upbuild is privacy-first plumbing between your platforms and your AI.

RORead-only by designOnly read scopes are requested. The connector cannot change a single setting in any account.
KVEncrypted tokensCredentials are stored encrypted server-side, never exposed to the assistant or the browser.
0TNever trained onYour data is never used to train models, never resold, and cached only briefly.
SHSelf-healing authExpired or revoked grants simply re-prompt on the next call. No reconnect rituals.

	Upbuild	Supermetrics AI destination
Coverage	All six platform families, 37 tools, one plan	Priced per data source
Getting into Claude or ChatGPT	Paste one URL, sign in	Base plan plus a mandatory AI destination add-on
Realistic monthly cost	$99 all platforms, or $39 for one	About $88 for a single source; MCP-bearing tiers run into the hundreds*
Free trial	30 days, no card	See their site

*Based on published pricing, July 2026. Supermetrics is excellent at what it is built for: warehouses, sheets and BI. Upbuild is built for assistants.

Pricing

Simple. And cheaper than the spreadsheet way.

Every plan starts with a 30-day free trial. No card, no sales call: the trial begins on your first tool call.

Best value

All Access

For teams that touch more than one platform

$99 per user
per month

All six platforms, all 37 tools
Claude, ChatGPT and any MCP client
Multi-account endpoints (/mcp2, /mcp3)
Subscribe and manage billing in-chat via Stripe
30-day free trial, no card

Start free trial →

Single Platform

For specialists who live in one stack

$39 per platform
per month

Pick the platforms you need.

Start free trial

Prices in USD, billed monthly through Stripe. EUR shown at checkout. Cancel anytime from the customer portal. Enterprise, agencies or bring-your-own-quota volume: talk to us.

FAQ

Questions marketers actually ask.

What is MCP and why should a marketer care?

MCP (Model Context Protocol) is the open standard AI assistants use to call external tools. Upbuild is an MCP server: once connected, Claude or ChatGPT can query your ad and analytics accounts directly, so you ask questions in plain language instead of exporting CSVs or building dashboards.

Is Upbuild read-only? Can it change my campaigns?

Read-only, by design. Every scope we request is the read variant the platform offers, and all 37 tools only fetch data. Upbuild cannot edit campaigns, tags, budgets or audiences.

Which accounts will the assistant see?

Exactly the ones your Google or Meta user already has access to, nothing more. Access is per-user OAuth: each teammate connects with their own login and their own permissions.

How is my data handled?

Tokens are stored encrypted server-side and are never exposed to the assistant or your browser. Responses are cached briefly to keep conversations fast, then discarded. Your data is never used to train models and never sold. Full details in the privacy policy.

Does it work with both Claude and ChatGPT?

Yes. In Claude, add it as a custom connector. In ChatGPT, add it as a connector with developer mode enabled. Any MCP-compatible client can connect. Setup takes about two minutes per assistant: see the setup guide.

Can I connect more than one Google account?

Yes. Use the /mcp2 and /mcp3 endpoints to add a second and a third identity as separate connectors, useful for agencies juggling client logins.

How does the free trial work?

30 days, per user, no card required. It starts on your first tool call. When it ends, subscribe in the chat itself: ask for billing and you get a secure Stripe checkout link. Cancel anytime from the Stripe customer portal.

What happens if my Google or Meta grant expires?

The connection heals itself. Expired or revoked grants simply re-prompt you to sign in on the next call, and scope changes are picked up automatically. No manual reconnect rituals.

How is this different from Supermetrics?

Different job. Supermetrics is built to move marketing data into warehouses, sheets and BI tools, and it is priced per data source. Upbuild is built for one destination: your AI assistant. One $99 subscription covers all six platforms, roughly half the cost of a comparable single-source AI setup based on published pricing, July 2026.

Who is behind Upbuild?

Uptimal, a martech and analytics consultancy operating from Barcelona and Dubai (Madtechers SLU and Uptimal FZCO), the team behind enterprise tracking and data work for brands like Mango, Vodafone, KFC, Kerzner and Samsung.

We are an agency or enterprise with heavy volume. Options?

Yes: dedicated per-tenant API quota (bring your own Google Cloud credentials), invoicing and team onboarding are available. Use the form below or write to [email protected].

Get in touch

Get a promo code and a guided setup.

Launch promo codes go out by email
We will walk your first prompts with you
Agencies and enterprise: dedicated quota, invoicing, onboarding